Google Ads reporting now reveals how much PMax spends on Search Partners and whether that traffic is actually driving value.

Google cannot require partners like Apple or Samsung to distribute its generative AI products like Gemini as a condition of licensing Google’s other apps such as Google Maps, a federal judge ruled on ...

Back in May, Google said it will be giving advertisers more visibility into the search partner network with channel reporting ...

Advertisers Can Now Benefit from Curated Pre-Screen Exclusion Lists across Google's Search Partner Network Inventory NEW YORK, May 8, 2025 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leading ...

Google’s search dominance is getting its most serious shake-up in years. A US federal judge has ruled that the company’s ...

Google’s new Partner Match tool will let advertisers target YouTube audiences built from third-party hashed data once it ...

Using generative AI seems to diminish the instinct to credit intellectual property and actual creativity. The examples are piling up. There was the incident last year when OpenAI blatantly ripped off ...

I am seeing a spike in complaints from the PPC community around there being an increase in fraudulent traffic from the Google Ads Search Partner network. Many have seen an unusual spike in fraud from ...

SpotHero, a parking startup that lets drivers reserve nearby parking spaces, announced on Tuesday that it has teamed up with Google to integrate its offering into Google Maps and Google Search, ...

The Public Utilities Commission of Nevada recently approved a long-planned geothermal energy partnership between Google and NV Energy, the search giant announced. In 2014, NV Energy marked the ...