The logo of a crowned lion is going to be replaced as part of their major rebranding exercise Premier League Premier League followers are about a witness a change in the logo of the English top tier.

A new Premier League logo has been unveiled ahead of the 2016/2017 season. The Premier League is moving away from the logo which fans have known since 2007 and new one has been unveiled. The crowned ...

Rebranding is a very, very serious process. Just ask BBC II! (previously known as BBC Three). Now, it's the Premier League's turn. Today they've launched a new "visual identity" for the 2016/17 season ...