Instagram and its suite of apps have gotten an icon refresh. Instead of the brown Polaroid-esque square we’ve all come to know, the Instagram logo is now bright, colorful, and embraces the flat design ...

When Slack enthusiastically unveiled its new logo, users of the popular workplace messaging tool were less than complimentary, with some even comparing it to the Nazi swastika. In a blog post on its ...

Think of your logo as more than your name in pretty type: it needs to be the essence of your brand identity. Your brand identity is markedly affected by the psychology of font, color and shape, which ...

Apple updated the logo and name for its Apple TV streaming service today, and it looks like Apple One might be next. On the revamped Apple TV website, there's a new, more colorful ‌Apple One‌ logo ...

Whether you’re launching a new company or looking to refresh an existing one, your logo serves as the foundation of your brand identity. It’s often the first thing people see and the image that sticks ...

Starting a business feels exciting. A little chaotic too. You’re juggling product ideas, marketing plans, funding questions, ...

Opinions expressed by Entrepreneur contributors are their own. Creating a logo may seem like an overwhelming task if you don’t have a lot of experience with it. But the good news is that it doesn’t ...