This article is by Professors Eric Anderson and Florian Zettelmeyer of the Kellogg School of Management at Northwestern University. On the first day of its acquisition of Whole Foods, Amazon lowered ...

Amazon launched its newest analytic tool, Store Analytics, which provides anonymous and aggregated data about which products shoppers are discovering, considering and purchasing to brands to help ...

Amazon announced today that it’s launching a new physical retail store analytics service that offer brands insights about the performance of their products, promotions and ad campaigns. The new ...

Make the most of your Amazon Brand Registry membership. Learn how to use brand-specific and Amazon-wide data from Amazon Brand Analytics to your advantage. For the last few years, Amazon has been ...

How Amazon Uses Ai In Supply Chain? With AI, Amazon can predict customer demand, estimate product availability, optimize delivery routes, and personalize communication with customers, while tracking ...

Amazon has spent years building technology to reshape how shoppers use its physical retail stores. Now the company is introducing a new analytics service to help brands better understand how and why ...

SEATTLE--(BUSINESS WIRE)--Today at Accelerate, Amazon’s annual seller conference, Amazon (NASDAQ: AMZN) announced new features to Manage Your Experiments, a tool that helps sellers optimize content on ...

This week Amazon announced the release of Amazon Analytics Server as part of its free, beta Amazon Insights software development kit (SDK). The company bills Amazon Analytics Server as "simple, ...

The tech titan's cloud arm, Amazon Web Services, is beefing up its suite of streaming data and analytics services, preparing its digital pipelines to serve as a backbone in the Internet of Things ...